[{"id":17035788327,"handle":"cropped","updated_at":"2024-09-23T06:15:06-07:00","published_at":"2017-12-17T21:22:44-08:00","sort_order":"manual","template_suffix":null,"published_scope":"web","title":"Cropped","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eOur chic collection of cropped jeans for women are cut to perfectly frame your favorite heels, flats, sneakers or boots. The shorter inseam makes this silhouette a fashion essential with endless appeal. \u003c\/span\u003e\u003c\/div\u003e"},{"id":87544954926,"handle":"flare","updated_at":"2024-10-11T09:00:12-07:00","published_at":"2019-07-15T00:19:20-07:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Flare","body_html":"\u003cdiv style=\"text-align: center;\"\u003eCall it a bootcut or a flare, this classic leg opening is back on the rise as it balances the hips and creates the ultimate sophisticated silhouette.\u003cbr\u003e\n\u003c\/div\u003e"},{"id":17035460647,"handle":"high-rise-skinny","updated_at":"2024-10-11T09:00:12-07:00","published_at":"2017-12-17T21:19:00-08:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"High Rise","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eWhen denim goes elegant, it goes high-waisted and skinny. This flattering, contoured silhouette looks and feels like a second skin. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eShop the look and add heels, boots or whatever edge feels right for your denim fashion wardrobe.\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e"},{"id":76211978286,"handle":"holiday-must-have-styles","title":"Holiday Must-Have Styles","updated_at":"2024-10-10T13:00:13-07:00","body_html":"\u003cdiv style=\"text-align: center;\"\u003eShine bright like a diamond this Holiday Season with our must-have styles that celebrate your personal style statement. Cheers!\u003c\/div\u003e","published_at":"2023-12-13T07:17:35-08:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"coated"},{"column":"tag","relation":"equals","condition":"corduroy"},{"column":"tag","relation":"equals","condition":"velvet"},{"column":"tag","relation":"equals","condition":"velveteen"},{"column":"title","relation":"contains","condition":"Tuxedo Junction"},{"column":"title","relation":"contains","condition":"Rebel Yell"},{"column":"title","relation":"contains","condition":"Snow Queen"},{"column":"title","relation":"contains","condition":"Painted Black"},{"column":"title","relation":"equals","condition":"the Dreamer in Rose Gold Stripe"},{"column":"title","relation":"contains","condition":"Glitter Tux"},{"column":"title","relation":"contains","condition":"Black Lingerie"},{"column":"title","relation":"contains","condition":"Nine Lives"},{"column":"title","relation":"contains","condition":"Wine Python"},{"column":"title","relation":"contains","condition":"Black Superfray"},{"column":"title","relation":"contains","condition":"Goldenrod sateen"}],"published_scope":"web"},{"id":151192731694,"handle":"shop-all","title":"Shop All","updated_at":"2024-10-12T08:00:02-07:00","body_html":"\u003cbr\u003e","published_at":"2019-09-30T14:16:22-07:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2020-01-03T11:40:38-08:00","alt":null,"width":1195,"height":1195,"src":"\/\/principledenim.com\/cdn\/shop\/collections\/party.jpg?v=1578080439"}},{"id":170367516718,"handle":"size-28","title":"Size 27","updated_at":"2024-10-11T09:00:16-07:00","body_html":"","published_at":"2020-11-23T11:48:47-08:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_title","relation":"ends_with","condition":"27"}],"published_scope":"web"},{"id":268222922798,"handle":"clearance","title":"Warehouse Sale","updated_at":"2024-10-12T08:00:02-07:00","body_html":"","published_at":"2023-11-15T13:38:50-08:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"99.00"}],"published_scope":"web"}]