[{"id":17035657255,"handle":"best-sellers","updated_at":"2024-10-11T09:00:16-07:00","published_at":"2017-12-17T21:21:35-08:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Best Sellers","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eDress them up, dress them down. These on-trend best selling styles will update your vintage-loving style aesthetic and take your denim fashion to a whole new level. \u003c\/span\u003e\u003c\/div\u003e","image":{"created_at":"2020-01-03T11:39:35-08:00","alt":null,"width":1195,"height":1195,"src":"\/\/principledenim.com\/cdn\/shop\/collections\/sample.jpg?v=1578080375"}},{"id":17035460647,"handle":"high-rise-skinny","updated_at":"2024-10-11T09:00:12-07:00","published_at":"2017-12-17T21:19:00-08:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"High Rise","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eWhen denim goes elegant, it goes high-waisted and skinny. This flattering, contoured silhouette looks and feels like a second skin. \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eShop the look and add heels, boots or whatever edge feels right for your denim fashion wardrobe.\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e"},{"id":34066399278,"handle":"sale","updated_at":"2024-10-12T08:00:02-07:00","published_at":"2019-06-03T21:41:50-07:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"SALE","body_html":"\u003cbr\u003e"},{"id":151192731694,"handle":"shop-all","title":"Shop All","updated_at":"2024-10-12T08:00:02-07:00","body_html":"\u003cbr\u003e","published_at":"2019-09-30T14:16:22-07:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web","image":{"created_at":"2020-01-03T11:40:38-08:00","alt":null,"width":1195,"height":1195,"src":"\/\/principledenim.com\/cdn\/shop\/collections\/party.jpg?v=1578080439"}},{"id":170368860206,"handle":"size-30","title":"Size 29","updated_at":"2024-10-11T09:00:16-07:00","body_html":"","published_at":"2020-11-23T13:02:47-08:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_title","relation":"ends_with","condition":"29"}],"published_scope":"web"},{"id":17035821095,"handle":"straight","updated_at":"2024-10-10T13:00:13-07:00","published_at":"2017-12-17T21:22:58-08:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Straight Leg","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\u003cspan style=\"color: #999999;\"\u003eCall it a stovepipe, cigarette or straight leg. Get the straight story as you stay focused on the ultra-important denim fit that pulls together your vintage-inspired contemporary style.\u003c\/span\u003e\u003c\/div\u003e"},{"id":268222922798,"handle":"clearance","title":"Warehouse Sale","updated_at":"2024-10-12T08:00:02-07:00","body_html":"","published_at":"2023-11-15T13:38:50-08:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"99.00"}],"published_scope":"web"}]
